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Marco Grasso Graphic Designer
Marco Grasso Graphic Designer
(203) [email protected]
PresentationExperience and Education
01. Crypto Coin Technologies02. Chanibits (CCT)03. Titanium Expos04. Azienda Agricola Grasso Raffaele05. The Iconic06. Freelance Works
45
61022283646
Index
4 Presentation
Presentation
I am a full-time graphic designer, based in New York, with 5 years of design experience. I have collaborated with marketing and advertising executives and led small businesses to create visual content that has received considerable exposure and increased sales. I design for print and web, working across a wide range of disciplines, including user experience, layout, and branding. Having been successful as an independent designer, I have found that it is in a team environment that I have achieved my greatest results.Obstacles such as time management and working under tight deadlines are important in any industry, but the foundations and biggest challenges of Design lie in communication.In all my work, I have relished these challenges and used them to fuel my ambition by constantly raising the bar for myself.
5Experience and Education
Crypto Coin Technologies - Chainbits (New York)Creative Director / January 2014 - July 2015www.cointechs.com
CCT is at the forefront of cryptocurrency, a technological evolution that is sweeping the financial industry and integrating cutting-edge technologies that bring to consumers simplicity, speed, and the highest level of security.I overlooked the creative aspect of the Crypto Coin Technologies for the Chainbits project. Website design and branding were my primary tasks as well as the daily management of company deadlines.
FreelancerJanuary 2013 - December 2013
I worked on a freelance basis for companies such as AirHelp, Gentology, and Az. Ag. Raffaele Grasso.During the year, I participated in and won the sixth edition of the national competition, Pimp Your Coffee Cup, organized by Kenon who are specialists in roasting and distributing coffee. The competition was aimed at designers and architects. Kenon selected me to design a special limited collection, which has been present in bars in Italy since February 2013.
The Iconic, Rocket Internet (Sydney)Graphic Designer / October 2011 - December 2012www.theiconic.com.au
The Iconic is an online fashion retailer based in Sydney. The company was launched in 2011 under the ecommerce incubator, Rocket Internet. In one year, the company reached the lead position as the largest online fashion retailers in the Australian market, winning the ORIA award for Best New Online Retailer. Since its launch date, the brand has become an Australian online fashion retailer that carries over 500 brands. I worked with a creative team that conceptualized and designed immersive campaigns.My first assignment was to optimize the UI and UX for responsive interfaces from the mock-up stage to the online publication. I designed web formats for advertising banner campaigns on GDN and Yahoo circuits, plus daily newsletters aimed at our members.I was in charge of creating concepts for posters as well as packaging and creating advertising pages for major Australian newspapers and magazines.
Leo Burnet Worldwide (Rome)Graphic Designer / January 2011 - September 2011www.leoburnett.it
Leo Burnett is a globally active American advertising company that has a simple and unique approach: put a brands purpose at the center of their ads to truly connect with customers.Clients included Procter & Gamble, Fiat, Philip Morris International, Chrysler Samsung, Jeep, and Coca-Cola. I worked with a creative team on print and brand identity, and also participated in daily meetings with the account team to ensure multi-stakeholder management.
137A (Napoli)Graphic Designer Intern / May 2010 - November 2010www.137a.it
137A is an independent advertising company of designers, architects and strategists that specialize in the creation and management of identity systems. 137A proposes a structured process to add value to the performance of its clients in defining their identity.During my course of study, I was selected by my teacher, Valter Luca De Bartolomeis, to work in collaboration with 137A. During the collaboration, I participated in designing corporate identities and packaging. It was a wonderful experience because it improved my communication skills. I gained valuable experience in advertising that focuses on the conceptual analysis of projects.
EducationOctober 2010
ISD (Istituto Superiore di Design, Napoli) Bachelor of Visual Comunication and Graphic Design.
Awards
2012 - ORIA Best New Online Retailer (The Iconic, Sydney)2013 - Pimp Your Coffee Cup (Freelancer, Napoli)
Experience and Education
6CCT is working on the application of the cryptocurrencies to create fully integrated platforms utilizing cutting edge developments in payment networks and protocols. The company strives to offer a simplistic approach to a highly technical field, providing unprecedented transaction speeds and security. Cryptocurrencies will bridge the financial divide between buyers and sellers, eliminating burdensome and unnecessary expenses for businesses and consumers alike. CCT enable people to easily take advantage of all the benefits that cryptocurrencies have to offer while mitigating the associated risks.
CRYPTO COIN TECHNOLOGIES
.01
Corporate Identity 2015
701. Crypto Coin Technologies
8// stationery
Crypto Coin Technologies .01
9// website
01. Crypto Coin Technologies
10
ChainBits is building a network of regulatory compliant outlets around the world to offer the simplest way to buy or sell bitcoin for cash: choose a store location, place order online, and transact at the store. Chainbits provide the fastest way for clients to cash in or out without linking bank account information or bitcoin wallet.
CHAINBITS (CCT)
.02
Corporate Identity / Web Design 2015
1102. Chainbits
12
// user interface
Chainbits .02
13
// user interface
02. Chainbits
14
// user interface
// administration interface
Chainbits .02
15
// administration interface
02. Chainbits
16
// demo
Chainbits .02
17
// characters
02. Chainbits
18
// infographic
Chainbits .02
19
US households that
have no bank
account or are
undercerviced.
(FDIC 2011)
29.3%
39%21%
Network computing power reached by
Mining Pool(Federel Reserve}
51 %
Average trasaction
value $1,000Lots of interest
to buy
Repeat
customers 257
// infographic / icons
02. Chainbits
20
$404 billionin remittances were sent back
to their home countries by migrant
workers in 2013 (World Bank)
Coin Source Exchange
1. Order
2. Process
SETTLEMENT
Chainbits fee
Custumer
MSB
KYC / AMLNo banck account necessary
Most payment methods
Wallet Chainbits
TRANSACT
COINS
14.280.600Total Bitcoins in circulation
23.3%Percentage of international
remittances sent by
the United States,
the most in the world.
// infographic
Chainbits .02
22
TITANIUM EXPOS
.03
Brand Identity 2014
Titanium Expos are an italian post rock/electronic music band formed in the winter of 98 in Frattaminore, a village in the province of Naples. Since its inception, the band has gone through several changes, which has influenced the sounds of their productions.
The research, the expression, the contents are resolved in self-reflection, revelation of what we have to say and that the most of the time we forget
2303. Titanium Expose
24 Titanium Expose .03
Vengo da te e
torno a te,
sentimento
nato con la
luce, col
caldo,
battezzato
quando il
vagito era
gioia,
riconosciuto
in Pier Paolo
allorigine di
una smaniosa
epopea:
ho camminato
alla luce
della storia,
ma, sempre, il
mio essere
// poster
25
The garden
Two minutes
My kids
Apnoea
The joes
wander
03. Titanium Expose
// poster / CD
26
Become
Belfast
Papillon
Titanium Expose .03
// poster / CD
28
The Az. Ag. Grasso Raffaele is a family run farm, with a hundred years of history. It is situated in the hearth of Southern Italy, surrounded by the green hills of the Baronia region.Since 1915, they have been producing high quality vegetables and fruits. In 2013, with three generations of experience and the optimization of the farming processes, they started to broaden their market with the conservation and selling of fine foods.From artisanal recipes of more then 100 years, handed down from generation to generation, the Az. Ag. Grasso Raffaele has created a wide range of unique delicacies destined for the most discriminating palates.
AZIENDA AGRICOLA GRASSO RAFFAELE
.04
Corporate Identity 2013
2904. Azienda Agricola Grasso Raffaele
30
// stationary
Azienda Agricola Grasso Raffaele .04
31
Ogni stagione ha il suo sapore.
04. Azienda Agricola Grasso Raffaele
32
// labels
Azienda Agricola Grasso Raffaele .04
33
// logo usage and comunication
04. Azienda Agricola Grasso Raffaele
34
// logo usage and comunication
Azienda Agricola Grasso Raffaele .04
35
// logo usage and comunication
04. Azienda Agricola Grasso Raffaele
36
The Iconic is a Sydney-based Australian, online fashion retailer. The company was launched in 2011 under the ecommerce incubator, Rocket Internet, and is one of Australias largest online fashion retailers, creating a growing home-based fashion community. Since its launch date, the brand has become an Australian online fashion retailer that stocks around 500 brands.
THE ICONIC
.05
Brand Identity / Advertising 2011 / 2012
3705. The Iconic
38
// website
The Iconic .05
39
// website
05. The Iconic
40
// blog
The Iconic .05
41
// newsletters
05. The Iconic
42
// newsletters
The Iconic .05
43
// newsletters // newspapers advertising
05. The Iconic
44
// newspapers advertising
The Iconic .05
45
// newspapers advertising
05. The Iconic
46
The following works are a collection of projects made for different companies as a freelancer. The works include designs of logos, icons, fonts, illustration and posters.
FREELANCE WORKS
.06
2014 / 2015
47
K1 K1
KeyOne / logoguitarists association
06. Freelance Works
48
Meninno / logofarm
MENINNO MENINNO
Freelance Works .06
49
Giacobbe Builders / logoconstruction company
06. Freelance Works
50
Beat Battle / logo / fontbattle rap show
Freelance Works .06
51
Box Express / Iconspackaging company
06. Freelance Works
52
Bimago / Illustrationonline canvas store
Freelance Works .06
53
Poster / metamorphosis
06. Freelance Works
54
Poster / shoah anniversary
Freelance Works .06
55
Poster / italian political history
06. Freelance Works
56
Poster / alcoholism
Freelance Works .06